THIS IS MY STORY: From TV to Live Selling – Turning Views into Revenue

Creative Director. TV Presenter. Live Selling Expert. Entrepreneur. And your personal cheerleader in making live commerce actually work.

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For the last two decades, I’ve worked with luxury brands, retailers, and entrepreneurs to tell compelling brand stories that don’t just capture attention—they drive real engagement and sales. From my early days in TV presenting to launching Secondhand Styling (as seen on Dragon’s Den), I’ve always believed in the power of connection, storytelling, and commerce—and that’s exactly what live shopping is about.

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Why Live-Selling? 

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The future of e-commerce isn’t just about transactions—it’s about experiences. And that’s where I come in. As a live selling expert and host, I help brands:

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• Craft compelling live shopping strategies that convert viewers into buyers

• Master the art of selling on camera with authenticity and confidence

• Build multi-channel live commerce ecosystems beyond just TikTok and Instagram

• Turn social engagement into scalable revenue

Whether you’re a brand, retailer, or entrepreneur, I can help you transform live selling into a major revenue stream—without the gimmicks, overproduced pitches, or wasted airtime.

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Let’s talk about my OCP Method and how we can make live commerce work for you.